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Menu

🎯 Objective:
 

To analyse the restaurant’s current menu in terms of both cost efficiency and customer expectations in order to:

  • Reduce waste

  • Increase profit margins

  • Ensure portion control

  • Enhance presentation quality

This module has a direct impact on both kitchen and business performance.

Menu Development and Cost Optimisation

⏳ Duration: 3 – 6 Months

A 10 half-day (5 full-day equivalent) module based on a triangle of analysis + implementation + follow-up.
🧭 Step-by-Step Process:

✅ PHASE 1 – Current Menu & Cost Analysis (Month 1)
Scope of Work:

  • Sales data analysis: top-selling and low-selling items from the past 3 months

  • Recipe breakdown for each product (ingredients – weight – prep time)

  • Calculation of purchasing prices and cost per portion

  • Identification of waste and spoilage points

  • Assessment of customer demand and complaints
     

📋 Sample Checklist:

  • Current purchase price for each item is available

  • Sales/price balance has been analysed

  • High-waste items have been identified

  • Competitive benchmarking: how do rivals present the same product?
     

📄 Deliverables:

  • Cost vs. profit margin table (Excel)

  • Waste source analysis

  • Menu SWOT Analysis (strong vs. weak products)

⏱ Estimated Time: 2 half days (£400)

💡 PHASE 2 – Menu Structuring & Recipe Standardisation (Months 2–3)
Scope of Work:

  • Suggestions for simplifying the menu (removing low-selling or high-waste items)

  • Grouping of items (Starters, Mains, Desserts, Sides, Vegan, Kids)

  • New recipe development: ingredients – portioning – presentation standard

  • Repricing recommendations based on updated purchase prices
     

📋 Sample Checklist:

  • Portion and weight standards created for each item

  • Duplicate items removed from the menu

  • Cost-to-price ratio maintained below 35%

  • Menu descriptions align with presentation visuals
     

📄 Deliverables:

  • Updated menu proposal (PDF)

  • Recipe cards (ingredients + prep time + image)

  • Before-and-after cost/price comparison table

⏱ Estimated Time: 4 half days (£800)

👨‍🍳 PHASE 3 – Practical Training & Portion Control (Month 4)
Scope of Work:

  • One-on-one kitchen training for recipe preparation and plating

  • Production tracking aligned with actual stock usage (observe and adjust)

  • Establishing a kitchen recording system for portioning and waste control

  • Ingredient tracking using a simple daily output sheet (Excel or manual form)
     

📋 Sample Checklist:

  • Plates prepared according to recipe were checked

  • Weight discrepancies documented

  • Pre-service kitchen briefing conducted

  • Staff feedback collected post-training

📄 Deliverables:

  • Practical training report

  • Staff evaluation form

  • Standard Portion Control Form (PDF)

⏱ Estimated Time: 2 half days (£400)

📈 PHASE 4 – Follow-Up Visit & Development Reporting (Months 5–6)
Scope of Work:

  • Observation of post-menu-change sales

  • Analysis of waste reduction

  • Comparative reporting of stock, cost, and sales performance

  • Review and revision of development plan with management
     

📋 Sample Checklist:

  • New recipes are implemented 100%

  • Waste levels have decreased by over 10%

  • Daily ingredient control chart is in active use

  • Sales analysis completed
     

📄 Deliverables:

  • Before–After Comparison Report

  • Waste Reduction Chart

  • Top 5 Best-Selling Products List

  • Final Assessment Summary + Recommendation Plan

⏱ Estimated Time: 2 half days (£400)
 

💷 Average Cost:

Total Duration: 10 half days
Fee: £2,000
(Optional add-ons include monthly refresher training or recipe updates.)

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